June 24, 2010

PhotoFusion Store




Visit PhotoFusionStore.com



Dodge


Hello again! This week’s newsletter does not cover all the technological details of a new professional printer or other piece of equipment. Today, I would like to talk about an online service that will help you create fantastic photo products easily and at a very competitive price: PhotoFusionStore.com

As you already know, digital photography is more than pointing and clicking and this is true for both the casual amateur and the professional photographer. With PhotoFusion you now have the opportunity of creating amazing Memory Books, Journals, Photo Prints, Calendars and more. It is my favorite tool for printing weddings and other events.


Kathy and George got married last spring and they hired me as a photographer for their wedding. They decided to have the pictures bound on a leather book and also wanted to have some Memory Books to give to their parents and friends plus a bunch of photo prints in a variety of sizes: 4x6, 8x10 and even 20x30. I knew right from the beginning that PhotoFusionStore was going to be the right solution for my project once again. To begin with, registering to the website is as simple as choosing your user name and password, that’s it- within two minutes you’ll be navigating and viewing the different options available.


Let me describe the normal workflow of creating a Memory Book. The first thing you would probably do when starting a project is to upload the images. You can upload as many as you need and even group them into different folders that can be named in a useful way (Usually I upload all the pictures and print a Proof Book for the customer to review). Then you select the Product you want to create from a pull-down menu, in this example it will be Memory Books, the very first option at the top. In the next steps you choose the cover type, color and size. There is variety of sizes available ranging from small 3.5x3.5in. up to 12x12in Square, Portrait and Landscape. My favorite for weddings is 12x8 as it renders a very well balanced format and the photos look terrific.



You can choose from several templates or create your own design. The background image for instance, may be one of the images uploaded by you or you can select one from stock. I like to use a rich pattern image and then change its opacity to around 20%. Monochrome or sepia backgrounds are very interesting too and make the main images stand out. You can select the font style, size and color too. The next step assembles the book automatically and renders a preview that can be browsed and even lets you edit any page. Yes, you can resize, crop and rotate the photos as required before sending the project to print. The price of the project is always visible at the lower right corner so there will be no surprises at checkout time.


Needless to say, Kathy and George were delighted about the books and they ordered a couple of Day Planners to show the images of their honeymoon in Europe.  Now it’s your turn: go to PhotoFusionStore.com, register and create several projects, there won’t be any charges until you place an order so have some fun! For best results I use the browser Firefox, from Mozilla.

Thank you for reading and I hope you enjoy using PhotoFusion as much as I do.



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